Business Schools

Corporate Design Foundation works with business schools to encourage greater emphasis on design within business education. The Foundation has established relationships with deans, faculty and departments at more than 50 business schools worldwide, working with faculty at these schools to expand business students' exposure to design.

CDF collaborates with faculty to include design-related classes in courses in areas such as Operations, Marketing, Organizational Behavior, and Strategy. The Foundation also partners with business schools to establish courses devoted to a design-in-business topic. For example, a course at Babson College, The Effective Workplace, offered students exposure to the role of workplace design in achieving business objectives.

Corporate Design Foundation supports these efforts by making its resources available to interested faculty and deans. The Foundation Chairman and many CDF Members have worked with faculty to plan a class/course and deliver class presentations.

The Foundation also maintains a collection of teaching materials to aid faculty who want to include design in their courses. This includes our collection of case studies [LINK] , articles in our journal @Issue [LINK] as well as other design-in-business success stories from our library.

Faculty interested in exploring how design can be included in a class or course should contact Corporate Design Foundation directly at 617.350.7097 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .

The following are business school courses that include design, many of which the Foundation assisted in establishing, listed by university with links to course descriptions and additional information:

Arizona State University, W.P. Carey School of Business
Cross-Functional Conceptual Prototyping (DSC 494a)
Cross-Functional Research, Planning and Design (DSC 494c)

Babson College
Product Design and Development (MOB 7575)
The Effective Workplace (MOB 7571)

Boston University School of Management
Product Design and Development (OM 880)

Carnegie Mellon University, Graduate School of Industrial Administration
Integrated Product Development (45-929/51-414/39-600)

Columbia Business School
Managing Brand Identity and Experience (B9601-043)
Design and Marketing of Luxury Products (b9601-039)

Harvard Business School
Managing Innovation and Product Development (2130)

MIT Sloan School of Management
Product Development in the Manufacturing Firm (15.783J/2.739J/ESD32J)

North Carolina State University
Integrated Product Development (BUS 565)

Northwestern University, Kellogg School of Management
Product Development and Design (MKTG 464-A)

Stanford University, Graduate School of Business
Integrated Design for Marketability and Manufacturing (1309/1310)
Design & Launch of New Products (M342)

University of California at Berkeley, Haas School of Business
Managing the New Product Development Process (MBA290N/IS290/ME290P)
Design as a Strategic Management Issue (MBA290D/ENG298A/IS290)
The Post Dilbert WorkSpace (MBA290T/ENG298A)

University of Cincinnati
Intro to Ecolaborative (23 INDL 331)
Ecolaborative (23 INDL 332)

University of Illinois, Chicago
Integrated Product Development (AD420/ME494/MKTG 594)

University of Michigan Business School
Integrated Product Development (OMS 548)

University of North Carolina, Kenan-Flagler Business School
New Product Design & Development (BA265A)

University of Pennsylvania, The Wharton School
Product Design (OPIM415)

University of Texas at Austin, McCoombs School of Business
Managing Product Development (MKT382)