Managing the New Product Development Process
(MBA 290N / IS 290/ ME 290P)
Faculty
Dr. Sara L. Beckman, Senior Lecturer of Operations
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Alice Agogino, Professor of Mechanical Engineering
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Leslie Speer, Professor of Industrial Design, California College of the Arts
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Course first offered
Fall 1995
Most recently offered
Fall 2004
Course overview
This course aims to develop the interdisciplinary skills required for successful product development in today's competitive marketplace. Engineering and business students join forces on small product development teams to step through the new product development process in detail, learning about the available tools and techniques to execute each process step along the way. Each student brings his or her own disciplinary perspective to the team effort, and must learn to synthesize that perspective with those of the other students in the group to develop a sound, marketable product. Students can expect to depart the semester understanding new product development processes as well as useful tools, techniques and organizational structures that support new product development practice.
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Design as a Strategic Management Issue
(MBA 290D / ENG 298A / IS 290)
Faculty
Trudy Kehret-Ward, Senior Lecturer of Marketing
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Most recently offered
Spring 2003
Course overview
This course is a study of product design, facilities design, and corporate identity design. It will cover how these design strategies are integral to product development and influence customer satisfaction, quality issues, manufacturing procedures and marketing tactics.
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The Post-Dilbert WorkSpace (MBA 290T / ENG 298A)
Faculty
Dr. Sara L. Beckman, Senior Lecturer of Operations
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Arnold S. Wasserman, Lecturer of Management of Technology
Galen Cranz, Professor of Architecture
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Seth Roberts, Associate Professor of Psychology
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Course first offered
Fall 2003
Most recently offered
Fall 2003
This course poses the question: What would it be like to work in an environment where the organizational structure, the social dynamics, the flow of knowledge, the physical space, the facilities, the information systems, even the real estate economics, all worked together as a smoothly integrated system for collaborative innovation? How might such an environment enhance, perhaps radically, the business performance of the organization, the day-to-day satisfaction of working there, and how outside customers and business partners view the organization? This course proposes to bring the best thinking about the design of work into synchronization with the best ideas about the design of the space of work: The High Performance WorkSpace. We argue that the knowledge exists of how to create such a workspace, but that it is scattered among half-a-dozen different disciplines. Further, we suggest that there already exists a small but growing body of benchmark organizations that innovatively link work with workspace.
University of California, Haas School of Business
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